Multiple bottles of Big Stick Bourbon arranged so they appear to be standing in formation

Big Stick Bourbon

The founders of Big Stick Bourbon have a bold mission. They want to make the world’s best-tasting bourbon and remain dedicated to helping military veterans by donating 5% of their profits. Each Big Stick is sealed with an oak stave in the bottle, capturing all of its finer flavor components. We recreated the Big Stick brand and website to celebrate its uniqueness and honor the military heritage behind its founders.

Social content for Big Stick Bourbon
Hands holding a iPhone displaying Big Stick Bourbon's Instagram feed
Pouring Big Stick Bourbon into a glass
iPad displaying Big Stick Bourbon's website
Mobile website designs for Big Stick Bourbon
Hand holding an iPhone displaying Big Stick Bourbon's website
Social strategy kit designed for the client. Printed as an accordion fold brochure
Macro image of the Big Stick Bourbon label on the bottle next to two glasses filled with bourbon and large ice cubes
Bottle of Big Stick Bourbon lying next to two oak staves

Project Details

Industry

Liquor & Beverage


Type

Website, Social, Print Collateral, Product Photography


Role

Creative Director


Made At


Team

Ken Spera, Executive Creative Director
Lily Morales, Designer
Kristina Mann, Designer
Mark Bowers, Photographer